Privacy policy

The following list explains the types of data we collect and the legal basis, under current data protection legislation, on which this data is processed.

Purpose Enquiring about our organisation and its work
Key data Name, email, message Basis for storing your data Legitimate interests – it is necessary for us to read and store your message so that we can respond in the way that you would expect.

Purpose Subscribing to email updates about our work. Key data Name, email Basis for storing your data Consent – you have given your active consent.

Purpose Making a donation Key data Name, email, telephone number, address, payment information, device information Basis for storing your data Legitimate interests – this information is necessary for us to fulfil your intention of donating money and your expectation of receiving a confirmation message. We also use this data to detect and prevent fraud.

Purpose Signing up as a Volunteer, Fundraiser or Campaigner Key data Name, email, telephone number and address Basis for storing your data Legitimate interests and consent – we need the data in order to communicate with you properly and assign you appropriate tasks

Purpose Signing up to share your story Key data Name, email address, photos, any personal information you choose to share Basis for storing your data Consent – you have given your active consent.

Purpose Website functionality Key data Website activity collected through cookies and other mediums Basis for storing your data Legitimate interests – it is necessary for us to store a small amount of information, usually through cookies, to deliver functionality that you would expect, such as remembering the contents of your donation before you have fully completed the process. The website does also collect other data and use cookies via consent. Please see section on cookies below. The website also share data with third-parties. Please see section on data-sharing below.

We will only use your data in a manner that is appropriate considering the basis on which that data was collected, as set out in the table at the top of this policy.

For example, we may use your personal information to:

• reply to enquiries you send to us; • handle donations or other transactions that you initiate; • where you have specifically agreed to this, send you marketing communications by email relating to our work which we think may be of interest to you.

We will only pass your data to third parties in the following circumstances:

• you have provided your explicit consent for us to pass data to a named third party; • we are using a third party purely for the purposes of processing data on our behalf and we have in place a data processing agreement with that third party that fulfils our legal obligations in relation to the use of third party data processors; • where you have given us consent to use Marketing Cookies; or • we are required by law to share your data.

In addition, we will only pass data to third parties outside of the EU where appropriate safeguards are in place as defined by Article 46 of the General Data Protection Regulation.

As needed, based on your usage of our site, we also share details with third-parties to help deliver the website’s functionality to you. This includes, and is not limited to:

• Data sharing with our Payment Processors – to process your card and direct debit payments • Data sharing with our Digital Security Providers and Spam Prevention Platform – to help detect and block malicious users and actions • Data sharing with our Content Delivery Network (CDN) Providers – to help serve the website to you faster, based on your geographic location • Data sharing with Email and SMS Communication Providers – to deliver transactional emails to you and us, generated from actions taken by you; or where relevant, to add you to our email and SMS marketing lists.

We take the principles of data minimisation and removal seriously and have internal policies in place to ensure that we only ever ask for the minimum amount of data for the associated purpose and delete that data promptly once it is no longer required.

Where data is collected on the basis of consent, we will seek renewal of consent at least every three years.

If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognise and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or request deletion of their personal information at any time (except what needs to be retained by law). Website administrators can also see and edit that information.

You have a range of rights over your data, which include the following:

• Where data processing is based on consent, you may revoke this consent at any time and we will make it as easy as possible for you to do this (for example by putting ‘unsubscribe’ links at the bottom of all our marketing emails). • You have the right to ask for rectification and/or deletion of your information. • You have the right of access to your information. • You have the right to lodge a complaint with the Information Commissioner if you feel your rights have been infringed.

A full summary of your legal rights over your data can be found on the Information Commissioner’s website here: https://ico.org.uk/. If you would like to access the rights listed above, or any other legal rights you have over your data under current legislation, please get in touch with us.

Please note that relying on some of these rights, such as the right to deleting your data, will make it impossible for us to continue to deliver some services to you. However, where possible we will always try to allow the maximum access to your rights while continuing to deliver as many services to you as possible.

A cookie is a small file of letters and numbers that is downloaded on to your computer when you visit a website. Cookies are used by many websites and can do a number of things, e.g. remembering your preferences, recording what you have put in your basket, and counting the number of people looking at a website.

Where cookies are used to collect personal data, we list these purposes in section 1 above, along with other personal data that we collect.

We place cookies in your device to ensure the website can function correctly. These are both first-party and third-party cookies.

We use some cookies that do not collect personal information but that do help us collect anonymous information about how people use our website. We use Google Analytics for this purpose. Google Analytics generates statistical and other information about website usage by means of cookies, which are stored on users’ computers. The information collected by Google Analytics about usage of our website is not personally identifiable. The data is collected anonymously, stored by Google and used by us to create reports about website usage. Google’s privacy policy is available at http://www.google.com/privacypolicy.html.

From time to time, we may use other third-party analytics platforms, but all data shared with them will be anonymised.

Additionally, we use cookies and tracking technology from Google Ads, Facebook Ads and Twitter Ads to help us serve adverts to you on their respective platforms. While no personally identifiable data is shared with us, the social networks do track your behaviour and usage of our website. This tracking data is only used to serve you interest-based ads.

You can learn more about opting out of receiving interest-based ads from other companies at optout.aboutads.info and www.networkadvertising.org/choices. If you are on the web, you can also opt out of Google Analytics by installing Google’s opt-out browser add-on, and opt out of interest-based Google ads using Google’s Ads Settings.

Where you are part of our email marketing list, we also share transactional data with Send in Blue – our email marketing platform provider. We use this data to track the performance of our email campaigns and to deliver further emails to you.

We also use cookies that are needed for advanced functionalities of the website, including functions such as the ability to play videos on the site, leave comments and share pages on social networks. These functionalities may not be available if you disable cookies. Where you have kept these functions enabled, the service providers for these functions will be tracking your usage of our website anonymously.

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.

We may modify this Privacy Policy from time to time and will publish the most current version on our website. If a modification meaningfully reduces your rights, we’ll notify people whose personal data we hold and is affected.